The Origin Brand Lab
About the Lab
The Origin Brand Lab is a 4 week program designed for solopreneurs, organizations, small businesses, and individuals aiming to build impactful and sustainable brands.
During the program, we will focus on defining your purpose, positioning your brand appropriately, communicating effectively with your target audience, and developing your business in a way that you can truly own.
March 12 - April 02, 2025.
Join The Lab
The Origin Brand Lab
About the Lab
The Origin Brand Lab is a 4 week program designed for solopreneurs, organizations, small businesses, and individuals aiming to build impactful and sustainable brands.
During the program, we will focus on defining your purpose, positioning your brand appropriately, communicating effectively with your target audience, and developing your business in a way that you can truly own.
March 12 - April 02, 2025.
Join The Lab
The Origin Brand Lab
About the Lab
The Origin Brand Lab is a 4 week program designed for solopreneurs, organizations, small businesses, and individuals aiming to build impactful and sustainable brands.
During the program, we will focus on defining your purpose, positioning your brand appropriately, communicating effectively with your target audience, and developing your business in a way that you can truly own.
March 12 - April 02, 2025.
Join The Lab
Who is it perfect for?
Who is it perfect for?
Who is it perfect for?
Solopreneurs & Freelancers
Do you struggle with positioning your brand? Do you want to define your purpose and discover what makes you different? Do you want to own your brand with confidence and achieve proven results within a few months?
Solopreneurs & Freelancers
Do you struggle with positioning your brand? Do you want to define your purpose and discover what makes you different? Do you want to own your brand with confidence and achieve proven results within a few months?
Solopreneurs & Freelancers
Do you struggle with positioning your brand? Do you want to define your purpose and discover what makes you different? Do you want to own your brand with confidence and achieve proven results within a few months?
Organisations & Civic Educators
Does your organization feel stuck and stagnant? Do you wish to make a real impact and become more visible? Are you seeking a new vision for your mission to build genuine trust with your audience?
Organisations & Civic Educators
Does your organization feel stuck and stagnant? Do you wish to make a real impact and become more visible? Are you seeking a new vision for your mission to build genuine trust with your audience?
Organisations & Civic Educators
Does your organization feel stuck and stagnant? Do you wish to make a real impact and become more visible? Are you seeking a new vision for your mission to build genuine trust with your audience?
Business Owners
You already have a business, but it hasn't progressed in the past few months. Are you eager to develop and scale your business while building a sustainable brand strategy?
Business Owners
You already have a business, but it hasn't progressed in the past few months. Are you eager to develop and scale your business while building a sustainable brand strategy?
Business Owners
You already have a business, but it hasn't progressed in the past few months. Are you eager to develop and scale your business while building a sustainable brand strategy?
Everyone who wants to start a sustainable business
Are you afraid to start something on your own or unsure where to begin? The first steps can seem daunting. Building a strong foundation will help you develop a sustainable strategy for your future business.
Everyone who wants to start a sustainable business
Are you afraid to start something on your own or unsure where to begin? The first steps can seem daunting. Building a strong foundation will help you develop a sustainable strategy for your future business.
Everyone who wants to start a sustainable business
Are you afraid to start something on your own or unsure where to begin? The first steps can seem daunting. Building a strong foundation will help you develop a sustainable strategy for your future business.
Join The Lab
Join The Lab
Join The Lab
Why join
Why join
Communication is key to owning what you do and connecting with the right clients. Starting today and prioritising your business will uncover your brand insights and set the stage for success.
Communication is key to owning what you do and connecting with the right clients. Starting today and prioritising your business will uncover your brand insights and set the stage for success.
This strategy has been used for 20+ sustainable brands which grow their business in the next few month right after they built their it.
This strategy has been used for 20+ sustainable brands which grow their business in the next few month right after they built their it.
Why join
Communication is key to owning what you do and connecting with the right clients. Starting today and prioritising your business will uncover your brand insights and set the stage for success.
This strategy has been used for 20+ sustainable brands which grow their business in the next few month right after they built their it.
Join The Lab
Join The Lab
Join The Lab
Lab Program
Lab Program
The program is 4 weeks long, starting the week of 10-14 of March, including 1 workshop per week, to bring you proven results that 20+ sustainable brands already have.
The program is 4 weeks long, starting the week of 10-14 of March, including 1 workshop per week, to bring you proven results that 20+ sustainable brands already have.
Lab Program
The program is 4 weeks long, starting the week of 10-14 of March, including 1 workshop per week, to bring you proven results that 20+ sustainable brands already have.
01
Week 1: Analysis
Starting with analysing your brand depending on your stage. We will also focus on how your strengths are connected with your brand. This is the first step of getting know your brand better.
01
Week 1: Analysis
Starting with analysing your brand depending on your stage. We will also focus on how your strengths are connected with your brand. This is the first step of getting know your brand better.
01
Week 1: Analysis
Starting with analysing your brand depending on your stage. We will also focus on how your strengths are connected with your brand. This is the first step of getting know your brand better.
02
Week 2: Brand Strategy
After we defined your goals, and know your brand better, it's time to define the problem you're solving. This is the time when we will uncover lots of insights of your brand.
02
Week 2: Brand Strategy
After we defined your goals, and know your brand better, it's time to define the problem you're solving. This is the time when we will uncover lots of insights of your brand.
02
Week 2: Brand Strategy
After we defined your goals, and know your brand better, it's time to define the problem you're solving. This is the time when we will uncover lots of insights of your brand.
03
Week 3: Brand Audience
Knowing your brand audience and defining your ideal clients is the mind blowing time for your brand direction. By that time you will have a clarity on your path and journey.
03
Week 3: Brand Audience
Knowing your brand audience and defining your ideal clients is the mind blowing time for your brand direction. By that time you will have a clarity on your path and journey.
03
Week 3: Brand Audience
Knowing your brand audience and defining your ideal clients is the mind blowing time for your brand direction. By that time you will have a clarity on your path and journey.
04
Week 4: Positioning
After we researched and worked on getting know your brand, it's time to find the perfect positioning. Here we will focus on your USP.
04
Week 4: Positioning
After we researched and worked on getting know your brand, it's time to find the perfect positioning. Here we will focus on your USP.
04
Week 4: Positioning
After we researched and worked on getting know your brand, it's time to find the perfect positioning. Here we will focus on your USP.
05
Bonus
After the program we have the opportunity to discuss your work in 1:1 session. You will also get a customized Strategy Guidelines for your brand and how to use it.
05
Bonus
After the program we have the opportunity to discuss your work in 1:1 session. You will also get a customized Strategy Guidelines for your brand and how to use it.
05
Bonus
After the program we have the opportunity to discuss your work in 1:1 session. You will also get a customized Strategy Guidelines for your brand and how to use it.
Do you have any questions?
Book a free call or send us an email and let's chat about your needs and your strategy.
Do you have any questions?
Book a free call or send us an email and let's chat about your needs and your strategy.
Do you have any questions?
Book a free call or send us an email and let's chat about your needs and your strategy.
About the host
Anita is the founder of Origin Design and co-founder of Tsarski Pishtovi Association. She works with businesses and organisations with positive impact and help them build sustainable brand.
About the host
Anita is the founder of Origin Design and co-founder of Tsarski Pishtovi Association. She works with businesses and organisations with positive impact and help them build sustainable brand.
About the host
Anita is the founder of Origin Design and co-founder of Tsarski Pishtovi Association. She works with businesses and organisations with positive impact and help them build sustainable brand.
Her superpower is communication - she defines a vision, shapes a brand, and is your partner during your journey.
Her superpower is communication - she defines a vision, shapes a brand, and is your partner during your journey.
Her superpower is communication - she defines a vision, shapes a brand, and is your partner during your journey.
Anita Rupova
Anita Rupova
Anita Rupova
Founder & Strategist
Founder & Strategist
Founder & Strategist